Interaction Branding | Lesenswertes

Data, Branding, Web Design by Ben Terrett

Let's take something as ubiquitous as Google Maps. You could (nowadays) have a widget that printed off your map in the same style as an A-Z for Black Cabbies, in the style of a Beck Tube Map for Graphic Design Geeks and in the style of the Alliance to Restore the Republic for Sci Fi fans. That is not only possible, it's probable.

So this changes the game a little bit for designers and brand owners, because you could easily end up losing control. You might not want your data redesigned as a Tube map. But you can't stop this stuff happening so what do you do? read on

(Excerpt taken from: http://noisydecentgraphics.typepad.com/design/2008/01/data-branding-t.html)